107.5 the Rock Cruise in Car Show

107.5 The Rock hosts a cruise-in car show Saturday, Oct. 3, 2026, from 10 a.m. to 2 p.m. at the WCCN Pavilion in Neillsville, Wis. Admission is free.

The event features music all day, prizes and 50/50 raffles. Awards include $107.50 for the Coolest Car at the Station, $92.70 for another Coolest Car at the Station, and five trophies for the top five cars with no classes. Food and beverages will be available. Attendees can tour the WCCN Pavilion gift shop and enjoy ice cream.